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During the bottleneck period of C- side business, what have the major giants done when enterprise services are so hot?

During the bottleneck period of C- side business, what have the major giants done when enterprise services are so hot?

The C- end business, which has been galloping for many years, reached an inflection point in 2015. In this year, corporate services began to be sought after by capital. The number and amount of financing events soared, with 973 financing events amounting to 39.8 billion billion RMB. By 2017, the downward trend of C- side business will be more obvious. In the case of e-commerce, for example, there were only 22 financing incidents in February 2017, down 40.5 per cent year-on-year. 90% of investors said they would give up the C- side business and shift their focus to enterprise services. Especially BAT giants, enterprise services become their investment focus.

 

Why is enterprise service so hot? Around 2015, changes in supply and demand conditions have created conditions for the growth of enterprise-level services. On the supply side, the development of emerging technologies in the "post-Internet era" such as AI, big data and the Internet of Things is maturing day by day and entering the commercial stage. On the demand side, changes in demographic factors have spawned an urgent market demand. From 2005 to 2015, labor costs in China increased fivefold. The rise of labor force has become a real pain for enterprises. It has become an urgent need for more enterprises to reduce staff and increase efficiency and improve operational efficiency through technical means. Another change in the demographic factor is that as the consumer-grade Internet gradually covers the entire population, the C- end market has seen a trend of exhausting traffic dividends.

 

Enterprise services are hot, how is BAT laid out? Let's look at Ali first. The investment in May 2014 has been the first in the office APP, and the number of service companies is as high as 5 million. According to the forecast data of Analysys think tank, the market size of mobile office platform will reach 12.05 billion yuan by 2020, while the market size in 2012 will only be 0.21 billion yuan. Look at Tencent again. Tengxunyun was established in 2014. After 4 years, tengxunyun has a large number of users, the valuation has reached 22.75 billion yuan, ranking second in cloud services. In 2018, Tencent will set up three networks in the cloud era: "People's Network, Internet of Things and Smart Network", add a smart retail strategic cooperation department, and comprehensively lay out the enterprise service market.

 

Baidu's reputation V certification is an important website service project of Baidu, which aims to create a good business environment for enterprises and businesses. After checking the qualification of website operators, website security and website authority, the search results are marked with "V" to help netizens quickly identify authoritative and high-quality websites. Baidu Reputation V certification protects the rights and interests of enterprises and netizens, creates a good ecological environment for enterprises, and provides a strong guarantee for business activities among enterprises.

 

After six years of continuous development, Baidu's reputation V certification has greatly enhanced the comprehensive image of the enterprise and demonstrated the authority and credibility of the enterprise. Under the aura of corporate credit rating "V", hundreds of millions of netizens can intuitively understand the integrity of the company through search engines, which greatly improves the search experience of netizens. Baidu Reputation V Certification brings great commercial value to enterprises, which makes it recognized by enterprises as soon as it is launched, and has formed an upsurge. Up to now, hundreds of thousands of enterprises have gained the trust of more target customers through the "V" certification, and thus entered the track of healthy development.

 

The golden age of capital inflows, the entry and layout of the major giants, and the emergence of a large number of start-up companies, belongs to the golden age of enterprise services has come. In the next few years, the enterprise service market will continue to maintain a high growth trend. Baidu credibility V certification will also usher in a new round of development opportunities. In the face of the new market environment, Baidu Reputation chose a new partner. On May 31, Baidu Reputation reached a strategic cooperation with the company to help enterprises meet the new Internet ecology. The company will rely on 19 years of service experience and 1.2 million enterprise data to help enterprises win the new era of the Internet.

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